Superfluities Redux

On culture and theatre, by George Hunka

A new journal for theatre minima and organum posts exclusively can now be found here.

Thursday, 24 July 2008

What Would Jesus Buy?

If on its first release you missed the Morgan Spurlock-produced, Rob VanAlkemade-directed What Would Jesus Buy?, a 2007 documentary about Reverend Billy and the Church of Stop Shopping, you can now find it at better video stores everywhere (as well as through amazon.com). The film chronicles a nationwide tour that Billy, church director Savitri Durkee and the choir itself made through America the year before – a mission to inform consumers through guerilla satire about the extent to which corporate America had undermined the spiritual basis of the Christmas holiday, as well as the idea of community itself, with a new gospel of consumerism.

If you're converted, the film will preach to you already, but Spurlock and VanAlkemade have also made a concerted effort to provide some historical background on the rise of credit industry practices that still pose a profound threat to the health of American economic life (as this front-page article in last Sunday's New York Times indicates). At the center of the film however are the Rev and his choir as they invade the Mall of America and Walmart headquarters in California to bring enlightenment to Christmas shoppers. It's almost always very funny, and Billy is a potent, charismatic personality, but we also get a glimpse of a few intimate moments of private exhaustion and self-doubt, as well as a bus crash that injured several church members and had the potential to devastate the tour, before a celebratory finish at Disneyland in Anaheim on Christmas Day.

Purchase it at amazon.com today. Or, if that's a little too ironic for you, you can always add it to your Netflix queue, like I did, or borrow it from your local library. I wrote about Billy's performance at the Spiegeltent for the New York Times in 2006.

Posted at 8.33 am in /Videos

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